The Best Event Will Be Hold
What are the purpose of advertisment?What should you write a message for advertisment?
Where do you find event advertisments?
An advertisment must includes the detail of the event, when, where, and the price, and one important thing is include a persuade statement to attract the customers. Do you agree with this statement? It is hoped that after you learn this chapter you can explore your writing, listening, and speaking skill about advertisment.
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Advertisment About Event
Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service, or idea. Sponsors or advertising are often businesses who wish to promote their products or services. Advertising is differentiated from public relations in that an advertiser usually pays for and has control over the message. It is differentiated from personal selling in that the message is non-personal, not directed to a particular individual.
Advertising is communicated through varios mass media, including old media, such as newspapers, magazines, television, radio, outdor advertising or direct mail ; or new media such as search results, blogs, websites, or text message. The actual presentation of the message in a medium is referred to as an advertisment or "ad".
The sosial function of event advertisment is used to encourage, persuade, or manipulate public (viewers, readers, or listeners).
Structure of Advertisment About Events
Advertisment can be a picture, short film, song, and else. These all kind must be tries to persuade people to buy a product or service or join in an event.
The structure of advertisement consist of :
1. Asking for information
2. Giving information, consisting of :
- Statements to persuade
- Words to persuade
- The product/event offered
- The target consumers
- How to reach
- Price
Study rhe ad structure below!
Do you want to be success just with only Rp. 300.000,00?
Mitra Computer Course is opening a ‘Plug-in” course for the new learning group. The course includes macromedia flash and adobe photoshop. The course lasts for 10 times meetings. It begins this semester on the first week of this month. Anyone who wants to make a different persentation, please join us. Mitra Conputer Course serves you the best. So, get enrolled at Jasmine Street Block B Number 7789 Makassar.
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Asking for information
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Do you want to be success just with only Rp. 300.000,00?
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Giving information, consisting of :
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Statements to persuade
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Mitra Computer Course is opening a ‘Plug-in” course for the new learning group. The course includes macromedia flash and adobe photoshop. The course lasts for 10 times meetings. It begins this semester on the first week of this month. Anyone who wants to make a different persentation, please join us.
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Words to persuade
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Mitra Conputer Course serves you the best.
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The product offered
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The course includes macromedia flash and adobe photoshop. The course lasts for 10 times meetings.
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The target consumers
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People who wants to be success.
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How to each
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So, get enrolled at Jasmine Street Block B Number 7789 Makassar.
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Price
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Only Rp.300.000,00
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Language Features of Advertisement About Event
Advertisements are sometimes paid for by sponsors and viewed via various mass media. Commercial advertisers often seek to generate increased consumption of their produccts or services throught "branding", wich involves associating a product name or image with certain qualities in the minds of consumers.
There are four important strategic questions in advertising.
- What products will be offered?
- Who will be the target customers?
- How will the product reach them?
- What price should the products be offered?
In advertising, language should be able to arouse, attract, identify, gather together, and communicate the message to the audience. Thus the language in advertising should be :
- Evocative (making readers or listeners remember or imagine something pleasant).
- Informative (proving a lot of information).
- Persuasive (making readers, listeners, or viewers want to experience or believe in products, services, or events advertised).
- Powerful language (having a lot of power to control people).
- Easily understood by the consumer.
- Simple language and clear pronunciations.
- Active sentence, no passive sentence.
- Solid and strong language.
- Positive language, not negative language.
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